The Kentucky Derby kicks off each year’s Triple Crown racing series for the top three-year old Thoroughbreds in the nation. The Crown Jewel of the series is also one of the biggest sports betting events of the year.
The winner of that race will usually compete in the second leg of the Triple Crown two weeks later in the Preakness Stakes. This major graded stakes race is contested on dirt over 1 3/16 miles at Pimlico Race Course in Baltimore, Maryland.
The significance of this big betting event is the setup event for a rare Triple Crown run. If the Kentucky Derby winner goes on to win the Preakness Stakes two weeks later, a third victory in the Belmont Stakes would complete one of the rarest feats in all of sports, not just horse racing.
The origins of the Triple Crown horse racing series date back to 1875. Over all those years, a total of 13 horses have gone on to win all three of these events. In recent years, American Pharoah won the Triple Crown in 2015 followed by Justified just three years later in 2018.
Prior to those two amazing runs, the last Triple Crown winner was Affirmed in 1978. The possibility of another Triple Crown run naturally adds excitement to the Preakness Stakes as the second jewel in the crown.
Betting on the Preakness Stakes
As a private sports bookie, this race sets up a tremendous opportunity to capitalize on your efforts for the recent Kentucky Derby. By building a big betting handle for the first race at Churchill Downs through your pay per head gaming platform, you already have a built-in and captivated audience for the Preakness Stakes.
Through the use of an expanded betting board, you can increase both your horse betting handle and hold on that added volume without having to necessarily expand your active betting base. This can be a major boost to your bottom line while maintaining your weekly pay per fees.
One of the best aspects of the pay per head business model for bookie services is only paying for what you use. The set weekly fee for your PPH plan is only charged for active bettors. That fee is also one, set price. It does not hinge on the actual betting volume of an active player.
Working with your bookie software solutions provider, you can expand your betting options for the Preakness through both your online sportsbook and your online racebook.
Proven Ways to Increase Your Preakness Stakes Betting Handle
Your pay per head racebook is the online gateway to horse betting at any race track running a daily live card. This expanded market covers tracks all across North America as well as international horse racing hot spots in the UK, Europe, Asia, Australia and Dubai.
Not only is horse betting a global activity, it is also a year-round way to generate an added revenue stream.
Triple Crown horse racing in the US is a natural draw for sports bettors looking to get in on all the action. As the second leg of the series, the Preakness Stakes runs right on the heels of the Kentucky Derby to keep the level of interest high.
You can use your pay per head racebook to offer live betting on the races through the use of parimutuel betting odds. If the Preakness favorite goes off at 2-to-1 at Pimlico, your betting customers are locked in at those same betting odds.