This is the time of the year when private bookmakers need to start making plans for the upcoming football season. Just like college and pro teams head to summer camp to prepare, you need to create an overall marketing plan that can help you achieve all the financial goals you have set for yourself.
This process starts with taking stock of your current business conditions. Are you generating a high enough weekly handle? Is your hold percentage where it needs to be? Do you have multiple revenue streams in place to fill in all the gaps?
These are the type of questions that most private bookies have answers for. One question that does not get asked enough concerns your current bookie services provider. Am I getting everything I need from my pay per head site? That question should be at or near the top of the page in the overall planning process.
What Constitutes Quality Pay Per Head Service?
Another important question that needs some definitive answers is quality PPH service. Too many bookies settle with a low level of accountability for their current provider. Your weekly pay per head fees are one of your biggest costs of doing business as a private bookie.
Making excuses or putting up with substandard bookies services should be unacceptable under any condition. Settling for good or better when you can work with the best PPH services should become one of your company mandates.
Not all PPH sites are created equal and only a few select services can truly add value to the weekly fees you pay for each active bettor.
A few flash points in determining your level of current service include downtime and weak security from an operational standpoint. These are two areas that should have zero tolerance for poor service.
Fast and easy access to all the betting lines you need when you need them leaves little room for discussion. The best PPH services pride themselves in providing sharp betting lines and odds for a wide array of sports and sporting events.
Within each major betting sport or sporting event, you must have the ability to fill each of your customer’s betting needs. Why risk losing even one wager to competition due to an option that was not available through your pay per head service.
Change is never easy. Yet, it is unavoidable if you are not getting everything necessary to run and manage a successful independent bookmaking operation on a day-to-day basis.
A quality pay per head bookie services site earns the weekly fees collected with a comprehensive plan that is also turnkey to operate. Why settle for good or even better when the best bookie services can be obtained at a very reasonable cost?
Finding the Right PPH Service for Football Season
If you are just starting out as a private bookie, finding the right PPH site is a business decision that you will want to get right the first time.
If you are already operating your own bookie business, taking the proper time to find the best bookie services to fill your needs is worth the added effort.
With the rapid growth of the entire sports betting industry, this could easily be the biggest betting season for football ever. Make sure you are ready to make the most of this opportunity with the right pay per head provider by your side.