West Virginia is one of those states that many bookies tend to overlook and there is not one good reason for this. Many bookies make the mistake of looking at what professional sports are in any given big city or what sports teams may reside in the state. Of course, this matter, however, it’s not everything and with a state such as West Virginian. This matters very little. What matters is this; does West Virginia have sports gamblers, do they have casino gamblers, and what’s around them geographically? Yes, yes, and yes to all of the above! West Virginia is loaded with sports fans and they are loaded with local fans as well that love to gamble on two major schools in the state, the University of West Virginia and Marshall University. Both of these schools have a long and storied history with their football and basketball programs and to gamblers, it matters not if the teams are good or bad. What matters is the fact they have a local team to bet on, and they are willing to spend the money. This is a proven fact that the “big boys” of the online gaming world have attested to.
Bookies must have an online presence—
- The market for bookies is online. There are no two ways about this argument. In today’s competitive market, players are looking to gamble on their own time and in their own private world. They want to gamble at home, they want to gamble at work, at social functions, at sporting events, and they want to gamble when they want to gamble, not only when their bookie is available to take their phone call and place their bet.
- The first step in this process is keeping the players that you already have. You must keep them in order to build a larger and more successful business. You will not continue to keep them if you do not get yourself an online sportsbook. You must provide your clients with the opportunity to gamble at any time of the day or night. If you build it, they will come.
- The Casino: The casino is your guaranteed cash. You need to be offering your clients a casino they will love and spend a lot of money in. If you offer it, they will spend and spend big. Sports gamblers love verity and they get bored quickly. Offer them a great casino and it’s guaranteed they will remain loyal to you. A casino is also a great tool for attracting players. Look, it matters not who plays on your website, you may have little old ladies playing. What matters is they are playing, and you are making a great income.
- The racebook: Get it and get the money rolling. The racebook is another sure-fire way to always see a steady stream of income and new players. Once you get a horse bettor on your side, you are in. They are loyal players and they will spend a small fortune over time. The PPH providers are now offering world-class racebooks with more than 7o-tracks from around the world.
- The PPH does everything for you. They open a betting website that looks like any other professional website. They set the daily events, the daily lines, and odds and they do all of the accounting tasks for you.
- Any bookie that is going to make a great income must set a budget and follow it. Now you can easily do this with the use of financial and player reports. The PPH offers the reports on-demand and you have the ability to print them.
It’s past time to take charge of your business with a management system that works for your better interest, not for the interest of the bettor. You are not doing yourself any favors by going this alone. In the past, this worked, and the corner bookie did well on his own with a handful of clients from the local pub or at work. This no longer works due to the competition that exists. You can’t compete with the online guys. It’s too easy for your clients to dial them up and start betting in 2-minutes. Call the PPH and ask for a free trial.